Summer 2023 Courses

This page shows all courses currently scheduled for Summer Session 2023. Courses will be continued to be added until March, so check back regularly. For complete course details and enrollment information, click on the course in the listing below, or check the Student Administration system.

3101. Introduction to Marketing Management

Also offered as: BADM 3750

3.00 credits

Prerequisites: ACCT 2001; ECON 1200, or ECON 1201 and 1202; ENGL 1007 or 1010 or 1011 or 2011; MATH 1070 and 1071, or MATH 1131 and 1070/1132, or MATH 1125,1126 and 1132/1070; STAT 1000 or 1100; open only to business majors of junior or higher status.

Grading Basis: Graded

This course provides an introduction to key marketing principles and the foundation for advanced marketing electives. Students learn to explain the role of marketing in organizations, evaluate strategies and formulate recommendations. Students gain experience in using data to develop and effectively communicate marketing decisions.

Last Refreshed: 24-MAR-23 AM
To view current class enrollment click the refresh icon next to the enrollment numbers.
Session Campus Term Class Number Instruction Mode Instructor Section Schedule Location Enrollment Notes
SS1 Storrs Summer 2023 1206 Online Srinivasan, Narasimhan 10 No Room Required - Online 7/25
SS1 Storrs Summer 2023 1207 Distance Learning Ryan, William 11 20/20