This page shows all courses currently scheduled for Summer Session 2023. Courses will be continued to be added until March, so check back regularly. For complete course details and enrollment information, click on the course in the listing below, or check the Student Administration system.
3101. Introduction to Marketing Management
Also offered as: BADM 3750
3.00 credits
Prerequisites: ACCT 2001; ECON 1200, or ECON 1201 and 1202; ENGL 1007 or 1010 or 1011 or 2011; MATH 1070 and 1071, or MATH 1131 and 1070/1132, or MATH 1125,1126 and 1132/1070; STAT 1000 or 1100; open only to business majors of junior or higher status.
Grading Basis: Graded
This course provides an introduction to key marketing principles and the foundation for advanced marketing electives. Students learn to explain the role of marketing in organizations, evaluate strategies and formulate recommendations. Students gain experience in using data to develop and effectively communicate marketing decisions.
Last Refreshed: 24-MAR-23 05.20.12.648494 AM
| Session | Campus | Term | Class Number | Instruction Mode | Instructor | Section | Schedule | Location | Enrollment | Notes | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1235 1206 SS1 10 | SS1 | Storrs | Summer 2023 | 1206 | Online | Srinivasan, Narasimhan | 10 | No Room Required - Online | 7/25 | ||
| 1235 1207 SS1 11 | SS1 | Storrs | Summer 2023 | 1207 | Distance Learning | Ryan, William | 11 | 20/20 |