This page shows all courses currently scheduled for Summer Session 2023. Courses will be continued to be added until March, so check back regularly. For complete course details and enrollment information, click on the course in the listing below, or check the Student Administration system.
3750. Introduction to Marketing Management
Also offered as: MKTG 3101
3.00 credits
Prerequisites: C in ACCT 2001; ECON 1200 or 1201/1202; ENGL 1007/1010/1011/2011; MATH 1070/1071, or 1131 and 1070/1132, or 1125,1126 and 1132/1070; STAT 1000 or 1100; open to non-BUSN jrs+. No out of sequence BADM 3625, 3753, 3757.
Grading Basis: Graded
This course provides an introduction to key marketing principles and the foundation for advanced marketing electives. Students learn to explain the role of marketing in organizations, evaluate strategies and formulate recommendations. Students gain experience in using data to develop and effectively communicate marketing decisions.
Last Refreshed: 24-MAR-23 05.20.12.648494 AM
| Session | Campus | Term | Class Number | Instruction Mode | Instructor | Section | Schedule | Location | Enrollment | Notes | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1235 1572 SS1 10 | SS1 | Storrs | Summer 2023 | 1572 | Distance Learning | Srinivasan, Narasimhan | 10 | No Room Required - Online | 0/5 | ||
| 1235 1588 SS1 11 | SS1 | Storrs | Summer 2023 | 1588 | Distance Learning | Ryan, William | 11 | 5/5 |