Summer 2023 Courses

This page shows all courses currently scheduled for Summer Session 2023. Courses will be continued to be added until March, so check back regularly. For complete course details and enrollment information, click on the course in the listing below, or check the Student Administration system.

3750. Introduction to Marketing Management

Also offered as: MKTG 3101

3.00 credits

Prerequisites: C in ACCT 2001; ECON 1200 or 1201/1202; ENGL 1007/1010/1011/2011; MATH 1070/1071, or 1131 and 1070/1132, or 1125,1126 and 1132/1070; STAT 1000 or 1100; open to non-BUSN jrs+. No out of sequence BADM 3625, 3753, 3757.

Grading Basis: Graded

This course provides an introduction to key marketing principles and the foundation for advanced marketing electives. Students learn to explain the role of marketing in organizations, evaluate strategies and formulate recommendations. Students gain experience in using data to develop and effectively communicate marketing decisions.

Last Refreshed: 24-MAR-23 AM
To view current class enrollment click the refresh icon next to the enrollment numbers.
Session Campus Term Class Number Instruction Mode Instructor Section Schedule Location Enrollment Notes
SS1 Storrs Summer 2023 1572 Distance Learning Srinivasan, Narasimhan 10 No Room Required - Online 0/5
SS1 Storrs Summer 2023 1588 Distance Learning Ryan, William 11 5/5